|Maura C. Tobias
413-543-2400, ext. 2814
The new restaurant will have an ice cream theme, including "Spumoni" and "Rocky Road" lighting, "Mocha" booths and "Chocolate and Vanilla" tile. The restaurant will also feature a counter area. Guests at the New Milford Friendly's can enjoy some old-time Friendly's favorites like Big Beefs and Fribbles or try one of the new entrees - Southwest BBQ Steak or Grilled Chicken Teriyaki. Guests can also indulge in a sundae made with the new featured ice cream flavor - Mint Mudslide.
"The new decor in our restaurants is very warm and inviting. Our goal is to create an atmosphere where our guests can recall favorite memories and create new ones. We want them to feel comfortable while they are enjoying our delicious food and ice cream treats," said Pete Bell, Vice President, Marketing.
The 4,000 square foot restaurant has 158 seats. The hours of operation will be 6:00 am to 11:00 pm Sunday through Thursday and 6:00 am to 12:00 am Friday and Saturday. The restaurant will employ 115 full and part-time people. Girard Gibson, a 30-year veteran of the restaurant industry, will manage the restaurant.
Chuck Chabot, District Manager, said, "People in the New Milford area seem excited to have a Friendly's in this area. Many people have stopped by to see when we are opening. We are looking forward to providing them with a high quality family dining experience when we open on the 21st."
Friendly Ice Cream Corporation (Amex: FRN) is a vertically integrated restaurant company serving signature sandwiches, entrees and ice cream desserts in a friendly, family environment in more than 525 company and franchised restaurants throughout the Northeast. The company also manufactures ice cream, which is distributed through more than 4,500 supermarkets and other retail locations. With a 70-year operating history, Friendly's enjoys strong brand recognition and is currently revitalizing its restaurants and introducing new products to grow its customer base.
© 2013 Friendly's Ice Cream, LLC. All Rights Reserved